Hallmark Channel Reverses Course After Pulling Ad Featuring Homosexual Couple
The Hallmark Channel has reversed its decision to pull a wedding advertisement that features a lesbian couple kissing at the altar.
The channel decided to stop airing the ad for Zola, a wedding planning website, on Saturday after a group of conservative moms called “One Million Moms” complained that the commercial was not “family friendly.” The company claimed the move was “in line with our current policy, which includes not featuring political advertisements, offensive language, R-rated movie content, and many other categories.”
Zola, however, pushed back on the decision, saying, “The only difference between the commercials that were flagged and the ones that were approved was that the commercials that did not meet Hallmark’s standards included a lesbian couple kissing.” The company also stated it would no longer advertise with the Hallmark Channel.
>> @AnaCabrera breaking the news: "The Hallmark Channel is reversing course after it had pulled an ad featuring a same-sex couple kissing at the altar. The CEO is now apologizing…" pic.twitter.com/3ZhlojgCTz
— Brian Stelter (@brianstelter) December 16, 2019
Families are built on love—no matter what they look like.
Being “family friendly” means honoring love, not censoring difference. This truth will be more important than ever as we rebuild our nation into a place defined by belonging, not by exclusion. https://t.co/pl5B1BtIdf
— Pete Buttigieg (@PeteButtigieg) December 15, 2019
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