Pete Buttigieg Kicks off His Latino Outreach Campaign With a Slogan Popularized by Communists

Struggling with low poll numbers among Latino voters, Democratic presidential candidate Pete Buttigieg’s campaign launched a Hispanic outreach effort on Monday that included a series of policy plans, websites, and online videos in English and Spanish.

Buttigieg announced the initiative on his social media accounts by invoking a Spanish-language slogan that is raising eyebrows among Latino leaders. The mayor of South Bend, Indiana, tweeted “El pueblo unido, jamás será vencido” (“the people united, will never be defeated”), a protest chant that is famously connected to Latin American communists. The saying was also featured in several campaign communications, including as a call-to-action on a Latino website.

For decades, Americans have rallied to declare el pueblo unido, jamás será vencido — the people united, will never be defeated. To join us and learn more, text TOGETHER to 25859.

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It is difficult to overstate the degree to which Buttigieg’s Spanish-language campaign slogan is associated with left-wing radicals in Latin America. Last month, at a meeting titled, “An Anti-Imperialist Gathering of Solidarity Against Neo-Liberalism,” the Cuban government’s National Assembly broke out into the chant when the country’s communist president took the stage.

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