Mark Zuckerberg Reportedly Signed off on a Facebook Algorithm Change That Favored Established News Sites
In the days following the US presidential election, Facebook made some emergency changes to its algorithm.
The New York Times reports the company changed the way it promoted and demoted content on people’s news feeds after employees noticed an alarming amount of misinformation spreading on the platform.
The change meant the algorithm assigned more importance to posts from established news organisations such as CNN, The New York Times, and NPR. This was based on an internal metric the company uses called “news ecosystem quality,” abbreviated to NEQ.
Publishers with a high NEQ benefitted from the change, while partisan but highly engaged pages, such as Breitbart and Occupy Democrats, were demoted.
Three people with knowledge of the matter told the Times that Facebook’s CEO Mark Zuckerberg personally signed off on the change. (Read more from “Mark Zuckerberg Reportedly Signed off on a Facebook Algorithm Change That Favored Established News Sites” HERE)
Follow Joe Miller on Twitter HERE and Facebook HERE
